Years of crisis and plenty of choice when seeking to fill a position should not prevent companies to reflect on their employer brand. The time will come soon when employers from all sectors want to be top of mind again, especially when recruiting from the best talent pools.
A lot of companies have not developed a strong employer brand yet as they often think that being known for great products, size or financial strength is enough to attract the best......
Massimo MUZZI - Massimo is an Italian citizen who has lived out of his home country for the last 10 years. It all started with the T.I.M.E. (Top Industrial Managers for Europe) Erasmus Double Degree...
Measure Organization Attractiveness through the Perception of your Employer Brand
Terra Connecta launches an international research study, Global Differentiator , in collaboration with ESSEC School of Management (France). This research tool aims to help corporations better understand the behaviours and drivers that influence...
